Our Shared Mission
A simple strategy built around a single, powerful goal:
To make inthusiasm.co.za the undisputed home for your brand online.
Our shared mission is to build a brand experience so superior and a value proposition so compelling that it becomes the obvious choice for customers.
We will begin bringing your customers home from online retailers, turning them into loyal fans who champion the Inthusiasm brand for years to come.
Our Plan in Two Parts
Part 1: The Foundational Build
First, we build the five core digital assets your business needs to own its growth. Think of this as building a powerful, self-running engine for your brand. Once built, it works for you 24/7.
Key Timeline & Milestones
- Website Live in 8 Weeks: Our target is a late-October launch with all initial product photography in place.
- Live Holiday Campaign Testing: Black Friday & Christmas email campaigns will serve as our powerful, real-world testing ground.
- Foundation Complete by December: The entire system will be fully tested, polished, and ready for a powerful grand relaunch in January.
Asset 1: Your Digital Flagship Store
- A fast, sales-focused WordPress site meticulously designed to convert visitors into customers.
- An automatic Loyalty Program that rewards your best customers and turns one-time buyers into lifelong fans.
- A 24/7 AI Sales Assistant that answers questions instantly and guides customers to the perfect purchase.
- Exclusive ‘Director’s Cut’ Bundles, strategically designed to increase your average order value while delighting your customers.
Benefit: You get an automated sales engine that works 24/7 to build trust, increase order sizes, and provide flawless customer support—all without you lifting a finger.
Asset 2: Your Automated Relationship Engine
We will build the foundational email & WhatsApp automations that make every single customer feel seen, valued, and cared for. This includes:
- Order, Invoice & Shipping Confirmations
- Abandoned Cart Recovery Sequences
- Automated Review Requests
- Post-Purchase Thank You & Follow-up Messages
Benefit: You will build powerful customer loyalty, recover potentially lost sales, and generate priceless social proof automatically, 24/7.
Asset 3: Your Automated Operations Engine
A direct, real-time integration between your new website and your Sage accounting software, completely eliminating manual data entry for orders and invoices.
Benefit: You will eliminate manual data entry, saving hundreds of hours per year and ensuring perfect financial accuracy. This frees you to focus on growing your business, not getting buried in paperwork.
Asset 4: Your Professional Search & Shopping Presence
A fully optimized Google Business Profile and a live Google Shopping Merchant Account to place your products directly in front of shoppers at the exact moment they are ready to buy.
Benefit: You capture high-intent customers directly from Google, winning sales that would otherwise go to competitors and resellers.
Asset 5: Your Cohesive Social Media Foundation
A complete visual revamp of your Facebook & Instagram, with dormant accounts (YouTube, TikTok) paused to focus your brand's energy and amplify your core message.
Benefit: You project a strong, unified brand image that builds instant credibility and funnels followers directly to your new, high-converting website.
Imagine the Result of This Foundation...
A potential customer finds you easily on Google.
The social media they land on looks stunning and professional.
Your website is fast, beautiful, and instantly trustworthy.
When they have a question, your AI assistant provides an expert answer in seconds.
When they need proof, glowing reviews are everywhere.
When they buy, the process is effortless.
After they buy, they feel cared for with thoughtful follow-ups.
And all the while, your accounting is updated perfectly, in real-time.
The only thing left is to ensure a high quality Product, that is promptly dispatched.
Part 2: The Growth Partnership
Once your foundation is live, our partnership shifts to these ongoing services. This is the fuel that makes the engine perform and grow, all included in your monthly plan.
We Keep Your Customers Engaged & Buying
We will continuously write, design, and send engaging email campaigns to your list, including targeted promotions for your holiday sales and January relaunch.
Benefit: Your brand stays top-of-mind, driving repeat sales and building long-term loyalty through valuable, non-salesy content.
We Tune Your Engine for Peak Performance
Your store, Google Shopping, and email data are analyzed weekly. We identify what's working and what's not, constantly making intelligent adjustments to improve performance.
Benefit: Your marketing efforts get smarter and more efficient over time, ensuring your budget is always working as hard as possible to maximize your return on investment.
We Handle the Technical Headaches
We provide complete peace of mind by handling all website security, software updates, bug fixes, and performance monitoring for your entire digital ecosystem.
Benefit: You never have to worry about your website breaking, being slow, or getting hacked. We handle all the technical complexities so you can focus on your business.
Looking Ahead: A Future Opportunity
Once your new website is converting visitors effectively, the next step is to drive more traffic social media management and ad campaigns.
We believe in perfecting your sales engine first.
Once we've proven our success together, we will build a detailed, accurately-costed plan for this exciting next phase of growth.
Organic growth is slow; a finely tuned ad strategy provides rapid data and optimization.
This should only be done once your foundation is unbreakable.